About Millennial Tarot
The Creator, Scott
Scott Bergman is a designer and artist from Brooklyn, New York. He used to work at Apple and live in San Francisco. He eventually moved back to New York with the hope to make psychology and spirituality more accessible. He started working on a project called Mindstream, which helps people understand their thoughts and emotions by visualizing them. He also created the Millennial Tarot deck to make spiritual guidance more accessible and fun.
The Back Story
The first Millennial Tarot card was "The Soul Cyclist," which was inspired by a friend who was religiously into Soul Cycle, which seemed like a Millennial Spiritual archetype. The names started flowing from there.
Designing The Deck
The first version of the Millennial Tarot deck had 22 major arcana cards. People asked for a full 78-card deck. To make the full Millennial Tarot deck, Scott made a list of over 1000 common Millennial terms and phrases and went through each card seeing which might apply until he could narrow them down to one perfect name. He worked on several versions of artwork, eventually using the avocados as the inevitable theme. He strove to create a mystical feeling that was right for a Tarot deck but also felt familiar and Millennial. The final cards were meant to be modern and authentic, representing the Millennial generation.
Creating the deck
Scott's great grandfather started a printing company in New York in the early 1900s, which was passed down to his grandfather and father. Scott was fortunate to be able to work with his father's company to print the Millennial Tarot cards in Queens, New York, and be certain of their quality.
Shipping and logistics are out of his parent's spare bedroom where his mother has taken on the title of "The Mothership" and is responsible for any and every 5-star review you see about shipping speed.
Other team members, include Emily, Vanessa, Ashley, and Evan, who help promote the project and connect with customers and stores.